Fitness Apps are no longer a new fad. Whether it’s for personal training, diet, or sleep cycle analysis, these digital tools have the potential to motivate and inspire wellness. Employers are finding new and inventive ways to encourage the use of these apps and providing employees with strategies to connect with each other while providing employees with incentives for positive behavior. It is up to employers to determine how these apps can best be used to encourage positive employee behaviours and provide incentives. Though they may not appeal to everyone, its hard to deny that fitness apps are powerful allies in our pursuit of wellness.